JP | The Red Building Group

Facebook missing “Add to my page” link

Posted by JP on Dec 10, 2011 in Blog, e-marketing, social media | 0 comments

Normally we share info on the blog that’s helpful for small business owners, but this article will get a bit geeky to help our Facebook developer friends and marketers across the interwebs. It’s about adding custom iframe tabs to Facebook Pages, a request we receive from time to time from clients looking to enhance their business’ Facebook presence by offering customized...

Iphoneography in The Bahamas

Posted by JP on Dec 5, 2011 in Blog, business & technology | 0 comments

On a recent cruise to The Bahamas, I wanted to see how far I could stretch the limits of the camera inside iPhone 3GS running iOS 5. This certainly isn’t the first time a photographer has rested his DSLR and relied solely upon an iPhone camera. By taking an iPhone 3GS instead of iPhone 4 or even iPhone 4S, I was dealing with pretty stringent restrictions in how I could capture light....

Get inspired

Posted by JP on Jul 10, 2011 in Blog, news | 1 comment

As owner of a creative services business, I get inspired from a variety of sources, from design to photography to film. Sometimes, it’s a simple story that motivates. A recent article in China Daily profiled 35-year-old Nyima Lamo, a Tibetan postal services worker. Along her route in the remote mountains of southwestern China, you can forget communicating by email and cell phones. The...

The wrong question: How can we make this video “go viral”?

Posted by JP on Mar 27, 2011 in Blog, e-marketing | 0 comments

Confronted with an overload of information in today’s fragmented media landscape, businesses looking for an edge in their marketing efforts may design an ad or create a video with the sole intention of “going viral” to garner millions of impressions or views. Unfortunately, “going viral” is not a marketing strategy or even a tactic; it’s a result, and a...

Surf securely at public hot spots

Posted by JP on Mar 15, 2011 in Blog, business & technology | 0 comments

As a business professional, you may occasionally connect to the internet using free wi-fi hot spots at locations like Starbucks or the airport. While these internet connections are incredibly convenient, they are also unsecured, so you should take a few steps to protect yourself and your data from evil-doers: 1. Activate your firewall and disable file sharing. This helps to block hackers from...